What would be a good ‘cold-calling’ script for B2B?

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What would be a good ‘cold-calling’ script for B2B?

I work for a health insurance brokerage and I would like to produce more business. I am not all that great with making my own script and would like some ideas. I also need to know who to ask for and how to ask for that person to become more successful. Any ideas, tips, or suggestions on how I can make this work? Thank you.

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One Response to “What would be a good ‘cold-calling’ script for B2B?”

Richard Z Says:
March 12th, 2010 at 5:41 am
I worked with a guy who built a great health insurance book just by asking a few questions.

Hi I’m x from x, I am calling to try to get your health insurance costs reduced, what month is the renewal? Great, I will work up a quote at that time, how many employees do you have? Super, What is your monthly cost? I will call you two months before the renewal with a plan I know your really love, will it be ok to stay in touch? Great!

That is the beginning, send letters for top of the mind awareness, Mandatory reading is Hot Prospects by Bill Good. This script if you call at least 2 hours a day will get make you 100k in the next 12-24 months, in any economy, I have seen it!!!

Rich