Archive for the ‘B2B Books’ Category


Editorial Survey Report: B2B Technology Media

Product DescriptionIn 2008, LOI International, a marketing communications firm specializing in the B2B technology markets, conducted the largest, most inclusive research survey in the industry. This 52-page full-color report is a culmination of those results. In addition to providing raw data, LOI International has interpreted the information in order to provide a solid understanding of what the numbers and comments mean. It’s meant to give valuable insights on how to create and implement solid media relations strategies that solidify a technology company’s place in the market. This information is for both established and upstart companies. If you’re part of a marketing communications team looking to sharpen your approach to…. Click here to Read More

B2B Canada

Product DescriptionB2B Canada is an introduction to B2B e-commerce for Canadians, answering readers’ questions without overwhelming them with technical information. By focusing on the principle issues, rather than the technologies, B2B Canada helps readers understand the business case and rationale for business-to-business e-commerce. In order to ensure that B2B Canada is the best book available for Canadian managers, CDG Books has assembled the VISA Canada B2B Advisory Panel consisting of the top B2B minds in Canada. Ranging from solution providers to academic strategists, the panel offers an inside look at what it takes to succeed in the new world of B2B e-commerce. B2B…. Click here to Read More

Implementing B2B Commerce with .NET: A Guide for Programmers and Technical Managers

Product DescriptionIn-depth technical information on the the technologies and techniques you need to build effective and secure Web-based B2B solutions for the Microsoft .NET platform. Explores the purpose and advantages of B2B Web systems, and provides specific information on the tools that aid in their development. Softcover. Implementing B2B Commerce with .NET: A Guide for Programmers and Technical…. Click here to Read More

Marketplace and technology standards for B2B e-commerce: progress, challenges, and the state of the art

Product DescriptionThis digital document is a journal article from Information & Management, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.Description: We have examined standards required for successful e-commerce (EC) architectures and evaluated the strengths and limitations of current systems that have been developed to support EC. We find that there is an unfilled need for systems that can reliably locate buyers and sellers in electronic marketplaces and also facilitate automated transactions. The notion of a ubiquitous network where loosely coupled buyers and sellers can reliably find each other in…. Click here to Read More

The relationship between buyer and a B2B e-marketplace: Cooperation

Product DescriptionThis digital document is a journal article from Industrial Marketing Management, published by Elsevier in 2006. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.Description: ”Stop thinking like a supplier and start thinking as a customer.” The authors argue that cooperation may be achieved by augmenting the core product with technology-based services. Given the growing importance of real time information exchange and interactivity, a better understanding of the use of technology to the establishment and development of the buyer-supplier cooperative relationships is essential for knowledge advancement. This…. Click here to Read More

Advances in B2B e-Commerce and e-Supply Chain Management: A Special Double Issue of the Journal of Organizational Computing and Electronic Commerce

Product DescriptionThis special issue presents findings from research efforts aimed at addressing a number of key challenges that still need to be addressed–from developing flexible middleware, intelligent decision support functionality and new layers of eBusiness standards to gaining a deeper understanding of how to effectively apply these technologies in different contexts.Advances in B2B e-Commerce and e-Supply Chain Management: *shares experience working with Hong Kong’s HKTAIUA initiative, a major government effort aimed at using the Internet to bring together buyers and suppliers in the local textile and apparel industry; *considers the procurement of logistics services as a reverse auction process, where e-tailers submit…. Click here to Read More

B2B E-Commerce and the Rise of Multiple Electronic Channels

Product DescriptionBusiness-to-business (B2B) e-commerce is changing, but Giga does not believe it is evolving toward the apparent simplicity of Internet e-marketplaces through which all B2B e-commerce flows. Traditional B2B sales channels through paper catalogs, telephone call centers, stores, and above all, salespeople will still handle many sales and orders for years to come. The key challenge for a company will be matching the right e-channel with the right customer or supplier relationship. Despite the hype given to Internet e-markets, Giga believes they will only capture 9 percent of total B2B sales orders by 2004 and 25 percent of electronic B2B sales orders. B2B e-commerce is becoming a complex world of multiple electronic…. Click here to Read More

Page 1 of 612345»...Last »